Patrick Vosshall, on the management team of Regenbogen AG comments: “As the market leader amongst German campsite operators, we are continually striving to create particular moments which our guests like to remember about their holiday with us. To achieve this we also need to consider the tasks they undertake during their holiday which are less popular. With WeWash we found the perfect partner – as a result our guests think back particularly positively to their washing experience with us during their vacation”, he says with a smile.

In 2019 we started the first test project to digitalise Regenbogen AG’s shared laundry rooms at the Goehren Holiday Park on the Island of Ruegen. The 7 existing washing machines and dryers there were each fitted with the WeWash Box.

High Level of Acceptance Amongst Guests with Few Problems
Thanks to the user journey with the WeWash App being so intuitive, and the fact it’s available in multiple languages, as well as the excellent customer service they offer, there were very few issues for us adopting the new system. Meantime, the great majority of Regenbogen’s 15 sites now have the WeWash solution installed. The whole installation process went without a hitch. And the system allows companies to introduce WeWash to their business in a quick, flexible and scaleable way.

Patrick Vosshall mentions: “It was really important to us to be able to introduce a solution which was compatible with our existing equipment, which is what the WeWash system allows. The WeWash Box could be fitted to our existing machines very easily. That works regardless of the age or brand of the machines. That was ideal for us. It allowed us – in the interests of sustainability – to continue to use our own machines, not have to throw them away. However, if there is no existing equipment, then the WeWash Care solution is the best option, whereby the laundry room will be fitted with modern, energy efficient Bosch washing machines and tumble dryers.”